I have just got off the phone with a company called PageSuite who first made contact about 6 months ago. I must admit I did find the software very cool and thought it would be useful, however since there first contact and today, my perspective has changed and after random conversations with people i believe that this is just a nice thing but does not offer any real value to the user. (please provide me with some practical benefits if you believe it can)
My view is that you either like reading on screen or you don’t, if you don’t then this is pointless but nice to look at for a short time.
If you do like to read on screen or and encouraged by the concept of a digital edition, would you think a pdf version which turned a page – digital?
Now i do like the idea, as it looks pretty cool, but i am not fooled by the product. I just can’t see the value, when surely the digital edition of the publication is the website, this would have all the interactive and video content embedded as well as any user generated contributions/comments etc which gave the digital edition a social aspect which a printed document can not offer. This product only gives you a pdf which has some extras in it. or am i missing the trick here?
The conversation then went a bit weird as i stated that i didn’t believe that this would be relevant in a few years time due to the speed and take up of social media tools and web 2.0 techniques to communicate and deliver content to people. At this point the lady who i was talking to accused me of arguing with her, which surprised me completely – she said she thought i was wrong and that this would be widely adopted and become a standard for the future, at which point i asked for a case study so i could look into it further.
Alas, no case study was available and i did ask for further information and have just looked at their website, but i just can’t see this working when mash-ups and social media has and will transform this landscape so much over the next few years. As well as adobe/macromedia themselves perhaps offering something which just blows this out of the water anyway.
I would be very interested in hearing from anyone who has used this product and what experiences they have had and whether or not i am wrong about this product. Perhaps my view is just too focused on the opportunities and innovations that social media and web 2.0 are providing, to think this will really work and add value.
This whole situation has got me thinking about “what is the future of digital print and publications?”